JOHNI JAYA MOTOR

johnijaya motor is my dad’s workshop — built over 30+ years, without signage, without branding, but with consistency, trust, and honest work. It’s the foundation that quietly supported where i am today.

This project was about giving back.

Led a full transformation from the ground up — rebranding, spatial direction, content planning, and paid ads — translating a long-standing, word-of-mouth business into a brand that can stand visibly and grow.

The goal wasn’t to change what already works, but to honor it and elevate it — making it more accessible, more visible, and more aligned with today’s market.