Developed full brand identity from the ground up — including naming exploration, logo design, visual concept, and brand storytelling. Crafted a cohesive approach to unify online presence and offline experience for a modern, design-led laundry business.
KLYN’s brand system blends eco-conscious materials, calming tones, and lifestyle-forward elements — designed to reflect a premium, modern laundry experience. From packaging and uniforms to delivery vehicles and space design, each touchpoint reinforces the brand’s sustainable values and aesthetic clarity.